Storytelling is everything I do and live for.
From a brand strategy to a film writing, it is all about sharing what you have felt and experienced firsthand to another person, to inspire, trigger, and connect.

I’m currently available for consulting engagements.

I live in Milan, but most likely everywhere in the world because there is never enough to learn, explore and know. Every experience, every place, reveals something about me and the people I meet, and this is the most beautiful journey of life.

After studying in Bologna, London, and Boston, I spent several years collaborating with international branding agencies, creating strategies for companies ranging from startups to multinationals. Over time, I became more fascinated with storytelling, and after some small projects, attempts, and short-courses, I started mixing my two worlds: branding and film writing. 

Brand strategist

I help brands find what is in their heart and soul to define who they are, how they behave, and what they believe. This will give direction and guidance to all their expressions: visual, verbal, and behavioral.

Author

I help directors, authors, and screenwriters shape and evolve ideas that people want to see and experience, engaging their emotions and feelings. I co-create stories ranging from short movies to TV series.

Today, I consult for a variety of international brands, and I am a frequent lecturer at conferences and continuing education programs. I’m also launching a branding academy, which will open the door to its first course next fall.

Great working with these excellences

“And all I ask is a tall ship and a star to steer her by”

Sea-Fever BY JOHN MASEFIELD